Mr. KOUAME LAMBERT KOUASSI

Senior Vice President

Ideas for Success

It is not the wind that determines your destination, but the orientation you give to your sail. The wind is the same for everyone.

Success Stories

KOUAME LAMBERT KOUASSI, Driving Destiny with A4S in Côte d'Ivoire


Setting the Sail: From Commercial Rep to Network Marketing Leader

Lambert Kouassi from Côte d'Ivoire, is a testament to the power of choice and conviction. Before finding his purpose with A4S, Lambert spent years as a Technical Sales Representative (Technico Commercial) for three major companies. His shift into Network Marketing (MLM) a decade ago began a search for the right vehicle.

His personal motto, a powerful quote from Jim Rohn, perfectly encapsulates his journey: « Ce n'est pas le vent qui décide de votre destination, c'est l'orientation que vous donnez à votre voile. Le vent est pareil pour tous. » (It is not the wind that determines your destination, but the orientation you give to your sail. The wind is the same for everyone.)

 


The Motivation: Why A4S Stood Out

Lambert was immediately drawn to the A4S opportunity for four compelling reasons:

  1. Integrity and Trust: The seriousness of the company and its founder.

  2. Product Efficacy: The proven effectiveness of A4S products in the agricultural sector.

  3. Financial Viability: The clear profitability of the business model.

  4. Market Scope: The sheer size and importance of the global agricultural market.

 


The Key to Success: Building Community and Leadership

Lambert identifies four essential factors that fueled his rapid success:

  1. Passion: His deep passion for using MLM to enrich multitudes of people.

  2. Community Building: Forming and preparing a dedicated community (Mondal1) for MLM since 2021.

  3. Strategic Communication: Maintaining strong communication to continually inform, train, and coach his leaders and team.

  4. Duplication: Successfully duplicating his MLM philosophy and Leadership throughout his community.

 


A Legacy of Impact: How A4S Has Transformed His Life

A4S has been a profoundly life-changing experience for Lambert, providing:

  • Financial Security: Achieving financial security.

  • Fulfillment: The joy and fulfillment of excelling and succeeding in the career he loves most.

  • Stability: The assurance of a stable and profitable business that will continue to generate wealth for his family for years to come, even after he is gone.

  • Daily Joy: The daily satisfaction of helping farmers, networkers, and traders positively transform their financial lives.

Lambert concludes by offering his gratitude: "We thank our CEO Mr Niti Sawangsap for this extraordinary opportunity!"

 


Advice for the Aspiring: Lambert's Four Pillars of Wisdom

For anyone just starting out or looking to succeed in this field, Lambert shares his principal advice:

  1. Get Trained: Abandon the illusion of getting rich quick in MLM without understanding it. Train yourself in MLM, as it is a real profession like any other.

  2. Lead to Serve: Forge a strong leadership style aimed at helping others succeed. This is the key, because helping others succeed in MLM is helping yourself.

  3. Dream Big: Live for a great dream or ambition that will keep the fire lit within you. Without the drive to use MLM to achieve something grand, you will quit at the first difficulty.

  4. Protect Your Assets: Protect your business, your product, and the company. Never allow anyone to discredit them, as they are your source of financial prosperity and fulfillment.

 


Memories captured in photos.

A Guide to Achieving Success in the A4S Business.

Sep 2025

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Start a Business A4S

A4S transformed me from zero to a millionaire in Year 1! The 4545 system built large teams in Thailand/Africa. 

MR. THAMAPON NUALDEE & MS. TIDARAT IEADMUN

Ex-corporate employee

A4S turned my organic farming interest into wealth and freedom. Proving results opened minds; A4S lets me pass this success onto others in Nigeria.

MS. OKOYE ANN IFEYINWA

Nurse

A4S is the ultimate answer after countless failures! Supported by global products, I gained financial freedom.The powerful A4S system to success.

MR. PIYAWUT TANAPANTPRASERT

Ex-bank employee

A4S is the key to unlocking inner potential, turning your talents into tangible success so you can truly live the life you desire.

MR. ITTIKORN SETTAKAWEE & MRS. SIRIRAT SRISUKCHAROENPORN

Ex-business owner

Millions in debt to a 6-figure monthly income in 2 years! A4S's structure made the difference. We are debt-free. and gave our family the life they deserve.

MR. NUTNAN & MRS. NUTTALIKA NUKULPOONKANGKONG

Independent business owner

A4S took me from low-income civil servant to $100K+ earnings. The model provided security: income continued non-stop, even while seriously ill.

MR. SURAWIT & POL. CAPT. SIRANEE THIPPAYASOPAKUL

Government official

I chose A4S for 3 factors: valuable products, stability, and the plan, hitting AVP from Supervisor in 5 months! A4S builds a truly bright future.

MR. DOMAGNI AGOSSA BIENVENU

Telecom engineer

A rubber farmer who avoided networking, I followed the A4S system. Results exceeded expectations! I now have stable income and a clear path to retirement.

MRS. APHITHAPORN BUACHAN & MR. SITTHIPORN JANTHAWONG

Farmer

In just two years with A4S, I hit the $10,000 monthly income mark! This success and the best quality of life for my family.

MRS. WANNAPORN & MR. PHRAISAK JIRARADPITAK

Ex-wholesaler

A4S is the answer! I went from beauty shop owner to wealthy, funding 3 children's education. Quick returns, multiplied income. Don't miss this opportunity!

MRS. SUCHANAN SATA

Former beauty salon and spa owner

I turned past losses into huge gains with A4S. One product now brings a five-figure income, funding my first real estate investments!

MS. WANVISA KEAWKAMTONG

Ex-business owner

I found A4S during a crisis, choosing to 'turn crisis into opportunity.' My income now surpasses my job! Following the 4545 System, I achieved my best self.

MR. WATCHARACHAI KHUNSIARUKSA

Ex-corporate employee

Royal Oil changed my mind on network marketing after clear health results! I took the leap and now consistently earn a five-figure income.

MRS. KANANG & DR. TAN PRAIBUENG

Ex-corporate employee

A4S changed my life! As a failing teacher, I now have life-changing earnings, a new car, a dream home, and support my parents. I built worldwide teams.

MR. ROUMPOL BOONYANG

Former provincial teacher

I overcame direct sale bias, hitting five-figure income in 3 months! The 4545 System gave me time freedom, saving $100K for a family pilgrimage.

DR. NOREE TAEHLA

Ex-engineer

I believe in A4S because 4TREE products genuinely increase yield. results gained trust. A4S provides financial freedom for my family and community.

MR. SULEIMAN SAMINU

Newscaster

A4S provided the passive income I sought. I now earn a five-figure income, traveled 30+ countries, and use the 4545 System to target Africa.

DR. SIPPAPHAT ROJANAWASUTHORN

Professor

I turned my tough life around at A4S! Despite past failure, the strong plan and courses developed me. In 3 years, supported family/education. Let's grow!

MRS. SUOS SOCHEATTA & MR. NOV SARAY

Independent business owner

4545 System grew our team, earning us cash and 40+ trips! This success now continuously helps us support people and society.

DR. BANCHAPHONG RAKSUPBSIN & DR. THANRAWEE SRISUPHANATTHANAKUN

Independent business owner

Trusting A4S's leader and strong system, I believed immediately. Intense effort led to true financial freedom and a stable foundation.

MR. BUCHART HADSROI

Entrepreneur

I chose A4S, trusting 4TREE innovation to cut farmer costs. Online marketing let me expand teams globally for continuous income and financial freedom!

MR. DIREK KREETHA

Corporate employee

A4S made our dreams come true! Believing in the founder's vision led to the success we aimed for. This system truly changes lives.

MR. AKKARAWAT & MRS. PHANVIRAA SAWANGSAP

Ex-business owner

I chose A4S, trusting CEO Niti's vision: long-term income/World Class products. A4S delivers happiness, freedom, and health.

MRS. NAREENEE KAMONSUWAN

Homemaker

Believing in product quality and the strong plan, we used 'Duplication' to grow the team, elevating my quality of life. Dream big and follow the system!

MR. KOUADIO KOUASSI NORBERT

Ex-used car salesman

A4S changed my life! I now have stable income, a sustainable business I love, brought my family prosperity, and help others. Thanks, CEO Niti Sawangsap!

MR. KOUAME LAMBERT KOUASSI

Independent business owner